I worked as design director for Greg LeMond for several years. LeMond may no longer be a world-class bike racer, but he is still a world-class raconteur. It was never boring.
One of my favorite stories was about the formation of the La Vie Claire team in 1984. It was the first cycling super-team, featuring Bernard Hinault and of course the young LeMond serving as super-domestique / rival (but that's anotherstory). Team owner Bernard Tapie was a very successful French businessman, politician and occasional actor, singer, and TV host — know the type? So when he put together the team he wanted it to be the biggest thing that had ever happened in cycling.
The team introduction was a lavish affair and the highlight was the jersey unveiling. Tapie had hired a very expensive high-fashion designer to create the kits, and no one had seen them before the unveiling except the designer. When the curtain rose it was simply an all-black jersey. Tapie and Hinault were mortified; this was long before Martha Stewart, Apple and Rapha had made minimalism mainstream.
In a panic, Tapie took a chance on an unknown fashion student, who came up up with the idea of using Mondrain's patterns as a bike jersey. In the pop-fashion inspired 60s, this had been done many times but no one had done anything like this in sportswear or cycling. Long story short: the jersey was an instant classic and is now remembered as perhaps the greatest jersey design of all times. Well, until our Punk jersey burst on the scene — and yes, LeMond has one of those too.